Client – Nationwide Platforms
Case Study – Safety Value Proposition Brochure with Augmented Reality
To develop a full trackable HSE Comms campaign across 3 continents
Increased HSE engagement within 3 months
Drop in Riddors within 7 months
“I want you to bring this brochure to life”…
The challenge was to communicate a consistent message, subtlety altered to accommodate compliance & legislative differences, in unique markets across the UK, Europe and the Middle East. The use of AR (Augmented Reality) allows for individual language video content to be accessed directly from the printed page and updated content published. Using AR in this way provided and almost infinitely extended life span of the printed documents in circulation.
Expedited Delivery – Our client needed this quickly. Within 5 days we had scoped the project, drafted the creative and our film crew was on its way to 5 consecutive destinations (including Europe and Middle East) to film client employees experiences of living the Safety Values. Films were edited, the documents produced with Live AR, within 3 weeks, which included translation into 4 languages.
We can also help with…
Leadership & Management Training
We’re an accredited training provider for the Chartered Management Institute (CMI) range of courses. We are the only company in the UK to provide a specific Safety Leadership Training course pending accreditation by the CMI.
HSE Documents & Engagement Programmes
This is where it all started for us. For over 20 years we’ve been turning tedious HSE manuals into clear, engaging communications. We can script and check against latest compliance if you’re too busy. Our approach is very different and our initial investment in getting it right for you is refreshingly simple, but incredibly effective.
Behavioural Safety & Safety Leadership
‘Face to Face’ fully immersive integration is at the very heart of our training. Our Award-Winning Training Programmes are proven to change safety behaviours in high-risk industries from oil & petro to waste management, rail and shipping.